ANTONOMOASIAN

ANTONOMASIAN

Antonomasian Definisi:

A rhetorical term for the substitution of a title, epithet, or descriptive phrase for a proper name(or of a personal name for a common name) to designate a member of a group or class.

Antonomasia is a type of synecdoche. Roger Hornberry characterizes the figure as "basically a nickname with knobs on" (Sounds Good on Paper, 2010).

Example:

Imagine that you have a friend who is a fantastic chef, and you want to say hello.
Normal sentence:
“Oh, look! Sam’s arrived!”
Sentence with Antonomasia:
“Oh, look! The great chef has arrived!”
Here, the use of antonomasia allows you to greet your friend with a nickname which also reveals something about his character: he’s a great chef.

Here are a few examples of antonomasia in the past:

• Aristotle as “The Philosopher”
• Winston Churchill as “The Great Commoner”
• William Shakespeare as “The Bard”

Example in literatur:
One instance of antonomasia is the treatment of Voldemort in J.K.Rowling’s Harry Potter Series. Rather than calling the dangerous man by name, all must call him “You-Know-Who” or “He-Who-Must-Not-Be-Named.” This usage of antonomasia emphasizes just how dangerous the man is, as most wizards and witches are too afraid to say his actual name aloud.

Referense: http://literaryterms.net/antonomasia/
http://grammar.about.com/od/ab/g/antonomasterm.htm